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タイトル
和文:組織内におけるペルソナの有効性と課題に関する考察 〜建設コンサルタントにおける実践から〜 
英文:Discussion on the Effectiveness and Issues of Personas in an Organization -- Based on the Experience in a Construction Consulting Firm 
著者
和文: 山田菊子, 瀬尾弘美, 佐野薫, 土方淳, 花原英徳, 今井 敬一, 木村 達司.  
英文: Kiko Yamada-Kawai, Hiromi Seo, Kaoru Sano, Jun Hijikata, Hidenori Hanahara, Keiichi Imai, Tatsushi Kimura.  
言語 Japanese 
掲載誌/書名
和文:人間中心設計 
英文:Bulletin of Human Centered Design Organization 
巻, 号, ページ Vol. 17    No. 1    pp. 9-16
出版年月 2021年9月30日 
出版者
和文:人間中心設計推進機構 
英文: 
会議名称
和文: 
英文: 
開催地
和文: 
英文: 
DOI https://doi.org/10.34404/hcd.17.1_9
アブストラクト More user-focused research is conducted in the commissioned projects of construction consultants and discussed in academia. However, user research methods are not taught to civil engineering students and engineers. The authors aimed to produce a user research manual for a construction consultant, which helps the company personnel conduct their duties. In this paper, we introduce the development of seven personas categorized with their user research duties. It was found that the research team members, civil engineers, understood the personas without education and validated and helped authors define the manual’s specifications. The effectiveness of the personas shall be evaluated after the launch of the manual. The pros and cons of personas without a name or a photo and personas’ gender balance in a male-dominant industry remain for discussion.

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