"Chathura Rajapakse","Study on the Dynamics of Customer Loyalty from the Service-Dominant Logic Perspective using Agent-Based Simulation",,,,,,,2015,Mar. "Chathura Rajapakse","Study on the Dynamics of Customer Loyalty from the Service-Dominant Logic Perspective using Agent-Based Simulation",,,,,,,2015,Mar. "Chathura Rajapakse","Study on the Dynamics of Customer Loyalty from the Service-Dominant Logic Perspective using Agent-Based Simulation",,,,,,,2015,Mar. "Chathura Rajapakse,Takao Terano","A Social Simulation Study of Customer Loyalty Formation from a Service-Dominant Logic Perspective","the 5th. World Congress on Social Simulation iWCSS 2014j","Proceedings of the 5th. World Congress on Social Simulation iWCSS 2014j","Edward MacKerrow, Takao Terano, Flaminio Squazzoni, Jaime Simao Sichman, eds.",,,"pp. 221-233",2014,Nov. "Chathura Rajapakse,Takao Terano","An Agent-based Model to Study CustomersfEngagement with Brands from a Service-Dominant Logic Perspective","SOCIAL SIMULATION CONFERENCE 2014 (SSC'14)","Proc. SOCIAL SIMULATION CONFERENCE 2014 (SSC'14)","ESSA",,,"pp. 1-12",2014,Sept. "Chathura Rajapakse,Takao Terano","Why do customers leave? An agent-based model to study customer engagement with services","2014 Frontier in Service Conference",,,,,,2014,June