@article{CTT100552236,
  author = {Noritomo Ouchi and Toru Takahashi and Tomoko Saiki and Chihiro Watanabe and YUJI TOU},
  title = {Timing of the Initial Functionality Development as a Key to Sustainable Functionality: Comparative Analysis of Copying Machine Development in Canon and Ricoh},
  journal = {Journal of Advances in Management Research},
  year = 2008,
}