@book{CTT100451372,
author = {Hirotaka Aoki},
title = {Nomura Securities},
publisher = {In A. Bird (Eds), Encyclopedia of Japanese Business and Management, Routledge, London.},
year = 2002,
}
@article{CTT100656974,
author = {Hirotaka Aoki and Kenji Itoh},
title = {Analysis of viewer’s perceived information from television commercial by use of eye tracking data combined with auditory information},
journal = {Japanese Journal of Ergonomics},
year = 2002,
}
@article{CTT100656991,
author = {Hirotaka Aoki and Kenji Itoh},
title = {Analysis of information acquisition quantity and strategy in reading printed advertisements affected by television commercials},
journal = {Journal of Japan Industrial Management Association},
year = 2002,
}
@inproceedings{CTT100467302,
author = {Hirotaka Aoki},
title = {Analysis of creative task while designing of print advertisment},
booktitle = {平成14年度日本経営工学会秋季研究大会予稿集},
year = 2002,
}
@inproceedings{CTT100656978,
author = {Hirotaka Aoki and Kenji Itoh},
title = {Analysis of information acquisition quantity and strategy in reading printed advertisements affected by television commercials},
booktitle = {Proceedings of the 43rd Annual Conference of Japan Ergonomics Research Society},
year = 2002,
}