意味的距離に基づく視聴者のテレビ広告認知態度の分析

Publication Information

Title

Japanese:	意味的距離に基づく視聴者のテレビ広告認知態度の分析
English:	Analysis of Cognitive Attitudes toward elevision Commercials Based on Semantic Distance

Author

Japanese:	青木洋貴, 伊藤謙治.
English:	Hirotaka Aoki, Kenji Itoh.

Language

Japanese

Journal/Book name

Japanese:	日本人間工学会第41回大会講演集
English:	Proceedings of the 41st Annual Conference of Japan Ergonomics Research Society

Volume, Number, Page

pp. 198-199

Published date

2000

Publisher

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Conference name

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Conference site

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