An Analysis Method for Cognitive Processes During Viewing of Television Commercials Based on Semantic Distance and Eye-Tracking Data

Publication Information

Title

Japanese:
English:	An Analysis Method for Cognitive Processes During Viewing of Television Commercials Based on Semantic Distance and Eye-Tracking Data

Author

Japanese:	青木洋貴, 伊藤謙治.
English:	Aoki, H., Itoh, K..

Language

English

Journal/Book name

Japanese:
English:	Proc. of the International Confedence on Building People and Organizational Excellence

Volume, Number, Page

pp. 109-116

Published date

2000

Publisher

Japanese:
English:

Conference name

Japanese:
English:

Conference site

Japanese:
English:	Aarhus, Denmark