We present the results of a long-look monitoring of 3C 273 with RXTE between 1996 and 2000. A total of 230 observations amounts to a net exposure of 845 ks, with this spectral and variability analysis of 3C 273 covering the longest observation period available at hard X-ray energies. Our new observations imply that 3C 273 is a unique object whose hard X-ray emission occasionally contains a component which is not related to a beamed emission (Seyfert like), but most hard X-rays are likely to originate in inverse Compton radiation from the relativistic jet (blazar like). We consider the `power balance' (both radiative and kinetic) between the accretion disk, sub-pc-scale jet, and the 10 kpc-scale jet.